The first location based mobile advertising solution that drives foot traffic and sales to traditional brick and mortar businesses.
How does it work?
The platform uses location data picked up from the mobile phone to serve ads to consumers based on their location and proximity to their store. Advertisers learn a lot about a customer based on where they go, what they do and can build audience profiles based on this data. In addition to location, the platform also uses contextual data such as weather to create custom audiences.
Location based advertising is effective because it serves ads that are relevant to the customer and are more effective as a result.
• Reach customers with the right ad at the right time
• Increase foot traffic in stores
• Drive more sales
• Build customer loyalty
• Use results to improve advertising on mobile devices
• Understand outcomes of visits to the store and engagement with the ad